Review | MeMeMe Beat the Blues – Oyster Gold Illuminator & Highlighter

Hello! Today I’m going to be reviewing a liquid highlighter from quite a unknown brand in my opinion – mememe. I think the main reason why it’s not that heard of is because it’s not available anywhere else other than online.
This ‘illuminator and highlighter’ is packaged in a glass bottle and looks very similar to a nail polish bottle. The applicator of the highlighter is also just like a nail polish bottle, which makes it super easy to apply too.

I’ve found that you can change the intensity of the highlighter by either dabbing a few dots on the cheekbones and blending out with the warmth of the ring finger. This is my favourite way of applying it for the daily as it leaves a light and gentle yellow-golden sheen which catches the light so beautifully. HOWEVER – and I write it in capital letters, it is extremely difficult to work with if you apply too many dots. I find that two just on the top of the cheekbones is enough to blend into the cheekbones. When you apply too much, it can look blotchy and like liquid dried on top of powder – not a pretty look and certainly not easy to blend out once it is set there. So do one side of the face at the time and remember with this stuff – less is more!

Unblended // swatched natural light
If you want a stronger and slightly more w-o-a-h dash of highlight you can stroke it on the top of the cheekbone, leave it for a few seconds and then dap the top with your finger. This will intensify the highlight and to be honest its only a look I plan on wearing for special occasions. The colour of the highlighter is a yellow/silverish shade and so looks gorgeously flattering on warm skintones, especially on those with an olive complexion.

swatched with flash
The second way you can use this is as an illuminator mixed with your foundation. I didn’t have high expectations for this method, however I mixed a little bit in with half a pump of my bourjois happy light foundation, which unfortunately is a tad too dark and – it worked wonders! Not only did it add a stunning subtle glow without looking glittery, but I felt like it also lightened to shade a tiny bit without impacting the coverage. This way of using the highlighter is much more failproof than the first and I highly recommend trying this if you want to liven up your skin a little or add some life into a matte base.
Now this highlighter has been compered to benefit’s highbeam, and although I do not own it, I know from researching swatches that Benefit’s version is a lot more bronze in colour and so I wouldn’t call them dupes. You get 12ml of the highlighter which is a generous amount for the RRP £5.50 link here.
P.S Please excuse the lip liner swatches, I had popped into boots for some S&G goodness and had to swatch Clarin’s lipliners – isn’t the one of the right hand side stunning?? #Need

Final Verdict:
Rating: 7
Pros: Great value for money, golden toned so looks awesome on warm complexions, can be built up, can be used mixed in with foundation which so far has produced outstanding results, the applicator is easy to use.
Cons: When you apply too much it can look terrible on the skin – blotchy and far too obvious! The ingredients include mineral oil…which in small doses probably isn’t too bad but for those of you who like to avoid, there’s a heads up.
Repurchase? Probably will do if I get the most out of this bottle by the end of the year!